As a marketer, you are probably aware of the fact that brand recognition is one of the most important objectives when creating a new product. The first thing any potential customer or client will do is recognize the brand when they see it. That happens because the advertising campaigns already worked.
Why is it important to know the location of a brand logo?
Brand recognition, at first glance, seems like a simple process to undertake, but it has its own secrets. The goal of any advertising strategy is to turn a brand into a mark that stands out and that consumers and clients recognize instantaneously thanks to an intense branding campaign and the realization of a particular logo.
How can I recognize the location of my brand’s logo?
This API allows you to specify your own parameters for logo detection using an input image URL or file path, and then provides an array of logos with their respective coordinates. You can also retrieve the name of each logo and its coordinates in pixels. With this information, you can measure brand recognition or advertising effectiveness.
What are the most common uses cases for this API?
With the ability to recognize tens of popular brands from different industries, you will be able to detect and recognize the logos in images and retrieve its position and brand name.
To make use of it, you must first:
1- Go to Brand Logo Recognition API and simply click on the button “Subscribe for free” to start using the API.
2- After signing up in Zyla API Hub, you’ll be given your personal API key. Using this one-of-a-kind combination of numbers and letters, you’ll be able to use, connect, and manage APIs!
3- Employ the different API endpoints depending on what you are looking for.
4- Once you meet your needed endpoint, make the API call by pressing the button “run” and see the results on your screen.
