Why should you read this post?
Do you want to know more about your target audience’s behavior? What they want to see on your website? And how to increase your conversion rate with a complete analysis of your website? Then an API can help you, with this type of analysis you can improve and transform your website.
The market is changing at an alarming speed, and if the businesses want to remain relevant they need to be agile. This agility must be able to respond to new demands from customers, which are increasingly connected and demanding.
That is why it is essential for companies to adapt themselves to this reality and see as opportunities the changes that occur. And one of the best ways to get close to your users is through their online presence, where we have social media or websites.
But to get useful information about your customers, you have to know their behavior on the website, their interaction, and the things that interest them. And the only way you can do that is by analyzing search patterns and behaviors on the website.
And for that, an API can help you with all this, as we will see below. It is not necessary that you be a computer engineer or a team of developers in order to apply these changes in your company. A developer is someone who knows how to write code with different programming languages, but this does not necessarily mean that he has to do it.
An API is what makes it possible for this developer to create web pages or applications without having to carry out all the programming tasks from scratch. An Application Programming Interface (API) is a set of definitions and protocols that allow programs to communicate with each other.
It allows software components to access specific functions or services provided by an operating system or another program without requiring detailed knowledge of the underlying code.
Advanced Traffic Tracking For Your Site With API
If you want to improve your SEO strategy, this API will be very useful for you. You can check where a domain’s traffic comes from: Countries
Received monthly website traffic (in organic searches)
This may include organic, paid, social, etc. We can tell you the number of monthly visits as well as where they came from: direct, email, paid advertising (both Google AdWords and Facebook PPC), social media, etc.
This API will provide you with information about site traffic analytics. From what countries are visiting and related sites by category.
To make use of it, you must first:
1- Go to Advanced Site Traffic Tracker API and simply click on the button “Subscribe for free” to start using the API.
2- After signing up in Zyla API Hub, you’ll be given your personal API key. Using this one-of-a-kind combination of numbers and letters, you’ll be able to use, connect, and manage APIs!
3- Employ the different API endpoints depending on what you are looking for.
4- Once you meet your needed endpoint, make the API call by pressing the button “run” and see the results on your screen.
