This is a great topic that every marketer, in this post, we will explain with the help of an easy to understand example. You will understand the importance of website traffic analytics and the use of this technology to ensure your website gets the traffic it deserves.
What is website traffic?
The number of visits made to your website by users from different locations around the world is referred to as website traffic. The analytics that provide information on website visitors include:
Number of visitors
Bounce rate
Geographic location
Search Engine Keywords
The number off users by device
Devices and browsers used to access the site
This is the most obvious and important metric for any business looking to promote their products or services on the web. Your target market is the people you want to visit your website, who are most likely to buy from you and are more likely to be interested in your content than anyone else. The more traffic you get, the more people will visit your site and the more sales you will make.
The two key components of online marketing are, as you may have guessed, traffic and conversion. Conversion is defined as a user’s action in response to an online marketing or advertising effort that leads to a desired outcome. In other words, it’s the conversion rate. The best way to increase conversions is to increase traffic.
There are many types of visitors such as search engine visitors Check Site Traffic API, direct visitors, referral visitors, social visitors and others. If a person comes to your site using a search engine like Google, they are referred to as “search engine visitors” or “organic visitors” since they were directed there by an organic (unpaid) search result.
Other forms of online promotion that can lead to this include email marketing, social media promotion, PPC (Pay Per Click) advertising on Google or social media platforms like Twitter or Facebook, or referrals from other websites. A “referral visitor” is someone who has come directly from another website; for example, if your company has an online store that also displays its blog posts on its homepage, any visitor who arrives from any page other than the homepage would be considered a referral visitor (the homepage would be considered a “direct visitor”). Check Site Traffic API to understand where your website’s traffic is coming from.Also, watch which pages on your website
This API will provide you with information about site traffic analytics. From what countries are visiting and related sites by category.
To make use of it, you must first:
1- Go to Advanced Site Traffic Tracker API and simply click on the button “Subscribe for free” to start using the API.
2- After signing up in Zyla API Hub, you’ll be given your personal API key. Using this one-of-a-kind combination of numbers and letters, you’ll be able to use, connect, and manage APIs!
3- Employ the different API endpoints depending on what you are looking for.
4- Once you meet your needed endpoint, make the API call by pressing the button “run” and see the results on your screen.
